“Do unto others, as you would have them do to you.”

It’s not new, but the golden rule still applies in social media. For example…

Want to build traffic on your blog?

If you search, find, read and comment on other peoples blogs, there’s a good chance that your consistent efforts will be rewarded with increased traffic and commenting. Unless you are visible to the public eye, the owner/founder of some cool company or a person people generally see as influential, the only way to increase traffic on your blog by introducing yourself to new people.

Want more Twitter followers?

This is a two-fold strategy…one that I am still working through. First, as I’ve written about before, you have to provide good content. Simply experiencing life and tweeting about it won’t cut it. Secondly, use tools like the Twitter search, Mr. Tweet, Twitter Elite and others to find people of interest to you. From my experience, if the person you just followed finds that you have similar interests, they’ll likely follow you back.

We all know that it’s impossible to make new friends, grow your company, increase sales or even find a job without putting yourself out there. Social networking is no different.