Archive by Author
10 Best Practices for Social Media Success
Posted on04. Mar, 2010 by Kyle.
In my new job, I do a lot of research specifically on the 18-34 “Millennial” demographic. If you’re targeting the same demographic, you are well aware the social media is playing a strong roll in your strategies. The good news is, social media isn’t waning one bit. In fact, it’s on the rise. The [...]
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Three ways to avoid living life in a vacuum
Posted on03. Mar, 2010 by Kyle.
Last week I had the privilege of sitting in four days worth of focus groups to have random people within a pre-defined set of variables, watch and dialogue about some of the Halogen content that we’ve created. Let’s just say, it was very interesting.
As you can guess, you can’t please everyone and our content proved [...]
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Help me with Halogen TV’s Tagline
Posted on02. Mar, 2010 by Kyle.
I just posted this over at the Halogen blog, but I thought I would tap into my readers here too. I could really use your input.
Halogen: Socially Conscious. Empowering. Entertainment.
What does that mean anyway? If you’ve wondering the same, you’re not alone.
After sitting with this tag line for the past year or so, I’ve [...]
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Do you want to be the boss, or the leader?
Posted on27. Feb, 2010 by Kyle.
I ran across this quote the other day and it struck a chord with me. Perhaps it will with you too.
The boss drives group members; the leader coaches them.
The boss depends upon authority; the leader on good will.
The boss inspires fear; the leader inspires enthusiasm.
The boss says ‘I’; the leader says ‘we.’
The boss assigns the [...]
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What is Halogen?
Posted on19. Feb, 2010 by Kyle.
In case you’ve wondered what Halogen is, here’s a great video we just did to highlight the highlights.
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Why are nursery rhymes so violent?
Posted on14. Feb, 2010 by Kyle.
Every night that I put my 2 year-old to sleep, I look forward to a really sweet time of hugs, laughs, kisses and singing. My songs consists of those that are short, easy to sing and hopefully, easy to remember so one day, she’ll sing them with me. But seriously, have you considered the content [...]
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The homeless in Haiti need YOU
Posted on12. Feb, 2010 by Kyle.
The results of the earthquake in haiti are staggering. Thousands of people are dead. Millions of people are homeless. For those who were fortunate enough to survive the destruction of their homes, they’ve flocked to large fields setting up slum-like living areas made of sticks and sheets. Again, sticks and sheets.
While hope is on the [...]
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Tweet Toffee Giveaway
Posted on08. Feb, 2010 by Kyle.
Update: I’m giving away 1/2lb of Toffee to the first 5 people to place an order and leave a comment on this post.
Today, I am launching a new series called Entrepreneur Spotlight. It’s where I will highlight a brand, company or idea that I’ve stumbled upon along the way that I want you, my [...]
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How to swap Twitter Usernames without losing Followers
Posted on07. Feb, 2010 by Kyle.
Earlier last week, I made the move from using my Twitter username “chownage” to “kylechowning.” As to why, my main motivation is because people will know me before they’ll know chownage. Moreover, there are SEO (search engine optimization) benefits and overall, it just makes it easier for people to recall and reference.
After making the change, [...]








