Kyle Chowning

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Why Marketers Aren’t Afraid to Fail

November 20, 2014 by Kyle Chowning

Opinions+Data

There are a lot of opinions about what we should and shouldn’t do in MARKETING.

Until there’s data, it’s all OPINION.

As marketers, we take opinions, turn them into theories and test them until we get the DATA.

That’s why we’re not afraid of FAILING.

There’s always benefit in the data, regardless of the outcome.

#fullcyclemarketing

Filed Under: Marketing Tagged With: data, failing, fullcyclemarketing

About Kyle Chowning

President of the digital marketing agency, Full Cycle Marketing and ROOTS Academy, Co-founder/Executive Director Help-Portrait. Former SVP of Marketing for HalogenTV and director of sales and marketing for RELEVANT magazine.