Your Data Mentor
I've had plenty of conversations with people over the years about social networking (blogging, Twitter, Facebook, Myspace, LinkedIn etc). Based on those conversations, I find that there are many types …
Continue Reading about Are you a proactive or reactive social networker? →
Over the past few months I have become more deliberate in how I utilize social networking because I began to realize that there was something more to it than gaining "friends" and "followers." If …
Given that I do marketing for a living, I've been interested and at times, fascinated at Obama's ability to use the wide range of marketing tools to his benefit for his Presidential campaign. Of …
In 2002, my wife and I relocated to Orlando, FL to be part of the launch team for Relevant Media Group. There, I spent 4.5 years targeting, reaching and retaining the 18-34 demographic. It wasn't …
If you're one of the millions who have started, or already use Twitter, me too. I signed up a long time ago just to see what it was all about. Honestly, at the time, I didn't get why I could or would …
Perception has a way of creating value in ways that, when honestly assessed, don't make a lot of sense: A latte costs $48 a gallon, on average A gallon of Smoothie King (Gladiator) smoothie …
